Networking and Communications

To make advertisements more transparent, Google launches several tools

Analytics, Applications, B2B Marketing, Cloud, Data Center, Data Infrastructure, Data Tools, Enterprise Applications, IT Management, Key Business News, Networking and Communications, Security, Storage

Google is now offering new advanced tools to provide users with more information about the ads that they view, continuing with its recent efforts to become more transparent as well as increase privacy choices. The Mountain View-headquartered search and internet leader further explained that these additional controls are aimed to increasing transparency around how digital […]

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The New Trend in Social Media Marketing has been created by CGI-Created Virtual Influencers

B2B Marketing, Data Tools, Desktops Laptops And OS, From Editors Desk, Key Business News, Networking and Communications, Security

It’s tougher than ever for brands to stand out from the crowd, with more than 1 billion people using social media all over the world. One of the most noteworthy changes in marketing in the last decade is hence, the rise of the influencer. So, instead of the typical approach to influencers, some creative marketers

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Sources: Google\’s $2.1 billion Fitbit deal faces EU antitrust probe

Cloud, Key Business News, Miscellaneous, Networking and Communications, Security, Storage

People familiar with the matter said on Thursday that Google\’s $2.1 billion bid for fitness tracker maker Fitbit will face a full-scale EU antitrust investigation next week. To help it target ads in an effort to address EU antitrust concerns, Alphabet Inc unit Google this month offered not to use Fitbit\’s health data. The introductory

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Increase Sales and Improve ROI by Optimizing Campaigns and Promotions

Analytics, Applications, B2B Marketing, Cloud, Data Infrastructure, Data Tools, From Editors Desk, IT Infrastructure, IT Management, Networking and Communications, Security, Storage

Any successful campaign is gauged by the return on Investment that the campaign is able to drive for the firm. A global analytics and advisory firm, Quantzig, that delivers actionable analytics solutions to resolve complex business problems has announced the completion of their latest market basket analysis study for a leading retailer. Marketbasket analysis solutions

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TikTok: Fun for its users, but a security threat for Trump and Lawmakers

Analytics, Applications, B2B Marketing, Networking and Communications, Security

President Trump planning to ban TikTok in the US. When a 29-year-old Transportation Security Administration officer, Marcy Granger, first installed TikTok early last year, she had zero idea that a Chinese company owned the widespread short-form video app. It was only when the TSA striped workers from using TikTok for the agency\’s social media engagement

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10 Networking Priorities for Digital Transformation

Networking and Communications

Digital transformation isn’t a technology or a product. Rather, it’s a philosophy for using digital assets to change the way an organization runs. It involves realigning technology and modifying business processes to better engage employees, customers and other constituents of the extended enterprise. Digital transformation significantly improves the performance and reach of an enterprise and

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Future Ready Networks For Education Technology

Networking and Communications

The Future Ready Schools: Building Technology Infrastructure for Learning guide provides practical, actionable information intended to help district leaders (superintendents, principals, and teacher leaders) navigate the many decisions required to deliver cutting-edge connectivity to students. It presents a variety of options for district leaders to consider when making technology infrastructure decisions, recognizing that circumstances and

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