Digital Marketing

Digital Marketing 101 Key Tools For Engagement Marketing

Digital marketing is fundamental to businesses’ success in today’s modern era of engagement marketing. Promoting brands, products, and services online and through mobile applications is quickly becoming table stakes. So as a marketer, you must get on board. But online advertising is just the tip of the iceberg. Marketers have to dig deep into today’s …

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10 Tips For Adding Video To Your Digital Marketing Mix

Integrating video content into email, social media and other digital channels can pay off big for marketers. Not only are more people engaging with video, but these video interactions are helping drive increased revenue: More people watching: Video views on Facebook doubled from 4 billion in April 2015 to 8 billion in November 2015.1 Mobile …

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